If you are a logo designer, then, indeed it’s going to be a question that roams in your mind fully, that, “how to design a logo” and without any doubt, we would comment that, there is a complete logo design process backed with stages and outcomes that takes to final design.
When you have your own logo design process as a beginner, it will be easier for you to design the business logo, considering all the crucial steps and patterns involved within it.
More than 80% of the businesses now embark on a journey where they discover the logo design steps first in order to follow a streamlined process, taking them to excellence.
Anyhow, the entire process of finding the right inspiration for the logo design, to hiring the company that complies well with the business portfolio, our cheap logo design service in the USA helps you with amazing designs that will make your entire experience fulfilling and worthwhile.
Are you excited to learn about the logo development process with us in this blog? Let’s get started then
Facts and Figures About Logo Designing
A well-designed logo allows the users to attract new audiences and captivate them to the fullest. If you have an attractive brand logo, there are chances that it will be memorised by them and they will bring in impactful results.
- 80% of the people say that color plays a great role in the recognition of the brand. Whereas, 75% say that the brand tagline is easier to memorise.
- 75% of the logo recognise a brand by its logo.
- On average, it takes 5-7 impressions on an average for someone to remember a brand completely.
- If you plan to invest in branding consistently, then there is are 65% chances that your brand will grow potentially.
According to Luca, small businesses are more likely to spend $800 on the brand logos. Whereas, professional logo designers consider the logo design process to take around 10-30 working hours to complete a business logo.
Also Read: What is a Logo, and Why Does it Matter for Businesses
What is a Logo?
A logo is a design that allows businesses to share their values and mission to the end users in a single glance. It comes with a complete blend of the brand’s personality and purpose, being conveyed to the customers.
Nike is a leading brand, and with its logo — a single tick in black color attracts the audience and gives them an instant idea that what brand it is.
How to design a logo from scratch?
You can follow this detailed guide to design an attractive logo design for your customers, and we assume that you will enjoy reading it all with us.
All of our hired logo designers follow a streamlined logo design process to bring the most exceptional logos for your brand.
- Defining Your Brand’s Personality
It’s very important for a logo designer to focus on designing your logo that conveys the brand offerings and shows the entire picture in an optimal and unique way.
As your brand is consistent with the offerings and conveys all the components on time, your target audience will get an instant idea of what you’re offering in a jiffy.
You can add compelling content, or blogs on the website, but without an attractive brand logo that conveys your brand idea, you can never meet the last goal of conversion.
Note — you should follow a streamlined logo design process that allows you to build your brand persona and create a strong identity.
- Seeking Inspiration from Market Leaders
The second step in the logo design process involves in-depth research where the logo designer is associated with the task of learning from the market leaders and what patterns plus colors they are following to attract the audience in the first place.
For example, the Coca-Cola logo is recognised by 98% of the people just by seeing the red color, and we all know the dynamics behind the logo design.
Therefore, the key is to design the best and most attractive logo design that captivates the audience & uses colors that stick to their mind at one glance.
Note — you can opt for platforms like Dribble and Behance to take inspiration from fellow logo designers.
- Choose a Logo Type and Style
The third step in the logo design process involves, determination of the logotype and style where you have to question yourself:
- Is the brand classic?
- Is the brand minimalistic?
- Is the brand fun-filled?
- Is the brand related to hospitals or healthcare?
For example? If the brand is related to a construction company then you will have to research about the leading constructor and their logos and once done, you can start off with your own brand logo designing.
It’s very important for a logo designer to determine the type and style beforehand because if you miss this point, you will never design something exceptional.
Some of the most common logo styles include, word mark, letterforms, symbol, abstract, combo, mascot, monogram, dynamics, emblems and a lot more.
You can see the logo of McDonald’s as it’s a free example available for letterform logos.
- Decide on Logo Colors
The fourth step in the logo design process for beginners includes deciding the logo colors and you can do it perfectly if you know the dynamics behind color selection.
Red color is for passion, orange is for trust, yellow is for happiness, green is for peace, blue is for intelligence and calm, purple is for creativity, pink is for optimism, and black is for power.
For example, red color logos are leaving a bold statement and very much concrete with their brand messaging. If we see the logo of Netflix, then it’s completely red, and we all know what it’s all about — streaming your favourite shows online.
- Final Outlines & Refining the Logo
And boom, you are almost done with the logo design, following a streamlined process that takes you to the final design of the business logo.
You can pick a font of your choice, and complete the logo by using tools like Adobe XD, Adobe Photoshop, and share it with your clients.
Refine a logo as per the feedback received from the business stakeholders and then share the completed versions with the customers.
Don’t forget to make your work live
We assume that you enjoyed learning about the logo design process and the examples that we have shared in each of the mentioned steps for better consideration and results analysis. Make your designed work live on Dribble or Behance and even share it on social media to attract an audience and let the world know what you’re doing so far.
Also read this blog: Why Logo Redesign Matters: A Key Step in Brand Evolution
A little bit of criticism is healthy, and it will help you in reforming your designing skills. You can make a good logo design by learning from your mistakes, and that’s how many great designers were born.
Yes, if you have the creative edge in you, then you can design the logo as a beginner, but still you will have to polish your skills, leading to a professional logo design.
Your business is empty without a logo, and without a log,o you can not even get it registered. Anyhow, businesses require a logo to attract new audiences and let them know what you’re up to.
Yes, you can use tools like Canva to create a logo for your business, but a beginner version.
